WITS: Warri to Itakpe Train Services
The Warri to Itakpe railway line at present is majorly an economic route, making it very viable for targeting business executives and decision-makers plying the route. With the railway line connecting the port city of Warri and the Inland town of Itakpe, construction is planned to link the railway line all the way to Abuja-Kano. Endcorps is currently developing new advertising opportunities here.
If you are interested in exploring new audiences here, Kindly send an email to info+sales@endcorps.com to make a reservation.
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Showmax, a premium video-on-demand platform, aimed to increase its subscriber acquisition by launching a festive advertising campaign targeting train passengers in Nigeria.
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Spotify, the global music streaming platform, in a bid to promote usage and adoption of their platform, launched the "Say it with Lyrics" campaign, utilising their popular creative storytelling ads targeted towards young adults.
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InDrive (formerly known as InDriver), embarked on an ambitious rebranding and expansion strategy, aiming to penetrate key markets within Nigeria.
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Skyline is an international university located in Kano with a significant alumni base in Abuja and Kaduna. To expand its recruitment areas, Skyline sought to include cities in Southwest Nigeria as well.
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The objective for the Melbet brand was to effectively break into the Nigerian gaming and Lotto market within a very short time.
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The challenge of awareness and engagement for their brand was the objective they sought to solve having recently opened multiple branches across Abuja, Kaduna and Kano.
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Nile University, a leading educational institution in Nigeria, sought to leverage the increased passenger traffic during the festive season (Christmas & New Year) to drive national brand awareness for its "Dare to Dream" campaign. By partnering with Endcorps, a media owner specialising in railway advertising, Nile University implemented a strategic mix of placements at key train stations and in-train LCD displays.
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They wanted to build awareness for the full range of products under their brand, by targeting Real Estate and Construction industry professionals.