LITS: Lagos to Ibadan Train Services
We are providing very strategic advertising reach to One of Africa’s Largest Conurbations
The Lagos to Ibadan Rail line serves one of Africa's largest Conurbations. Which comprises The Mega Metropolis of Lagos, which has a total population of over 20 million people and other Southwestern Metropolises of Abeokuta and Ibadan. With major stations in Lagos (Ebute Metta, Agege), Abeokuta (Laderin) and Ibadan(Moniya), we provide reach to audiences in one of Africa's largest conurbations, with millions of people using these train lines to commute to and from work in these cities.
POTENTIAL AUDIENCE INSIGHT
Station Advertising
Train Advertising
This service provides a platform to make a bold statement and promote brand awareness through train assets branding which creates visibility to a targeted audience as well as surrounding locals.
Brand Experience
Cleaning & Operations
Endcorps is recognized by transport authorities and advertisers for the quality of its maintenance and upkeep services, which contribute to the appeal of each location every day.
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Showmax, a premium video-on-demand platform, aimed to increase its subscriber acquisition by launching a festive advertising campaign targeting train passengers in Nigeria.
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Spotify, the global music streaming platform, in a bid to promote usage and adoption of their platform, launched the "Say it with Lyrics" campaign, utilising their popular creative storytelling ads targeted towards young adults.
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InDrive (formerly known as InDriver), embarked on an ambitious rebranding and expansion strategy, aiming to penetrate key markets within Nigeria.
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Skyline is an international university located in Kano with a significant alumni base in Abuja and Kaduna. To expand its recruitment areas, Skyline sought to include cities in Southwest Nigeria as well.
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The objective for the Melbet brand was to effectively break into the Nigerian gaming and Lotto market within a very short time.
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The challenge of awareness and engagement for their brand was the objective they sought to solve having recently opened multiple branches across Abuja, Kaduna and Kano.
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Nile University, a leading educational institution in Nigeria, sought to leverage the increased passenger traffic during the festive season (Christmas & New Year) to drive national brand awareness for its "Dare to Dream" campaign. By partnering with Endcorps, a media owner specialising in railway advertising, Nile University implemented a strategic mix of placements at key train stations and in-train LCD displays.
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They wanted to build awareness for the full range of products under their brand, by targeting Real Estate and Construction industry professionals.